Media Contact: Stan Lieberfarb
CFL Partners, Inc.
(407) 909-0591


ORLANDO, FL  November 2, 2017  -  CFL Partners, Inc. (“CFL”), specialists in procuring and structuring mergers and acquisitions, fee-for-service, just-in-time, or similar asset-light transactions with the world’s largest vacation ownership companies today announced that it has arranged the sale of certain assets of Club Exploria, LLC and Club Exploria Resorts (“Exploria”) to Cerberus Capital Management, L.P. and its affiliates (“Cerberus”).

This multi-site acquisition includes Exploria’s flagship timeshare resort, Summer Bay Orlando, located in close proximity to Walt Disney World, as well as Grand Seas Resort in Daytona Beach, FL, Towne Square Resort and Towne Village in Gatlinburg, TN, Mountain Meadows Resort in Pigeon Forge, TN, Greensview Branson in Branson, MO, and New Smyrna Waves in New Smyrna Beach, FL. The acquisition includes other timeshare-related assets owned by Exploria used to support its vacation ownership business.

The addition of Exploria, which serves a membership base of over 65,000 families, marks Cerberus’ second timeshare resort acquisition in the past six months and aligns with its growth strategy of adding additional, under valued assets with the opportunity for significant upside potential, to its growing timeshare resort portfolio. In late-May 2017 Cerberus, with over $30 billion under management, announced that an affiliate of the firm acquired Bushkill Group, a vacation ownership company located in the Pocono Mountains of Pennsylvania from Resorts Group, Inc.

About CFL Partners
CFL Partners provides expert consulting, advisory, and merger & acquisition (“M&A”) services to private and publicly held, mid-sized companies.  Specializing in the Hospitality, Vacation Ownership and Resort industry, CFL Partners assists clients with leveraging their core assets and unlocking shareholder value through Strategic Partnerships/Alliances, Equity/Capital raises, and properly positioning companies for exploring other strategic alternatives or various liquidity options.  With over 75 years of unmatched depth and industry-specific experience, CFL Partners and its Advisors are well prepared to help clients achieve their goals.


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