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ORLANDO, FL Aug 29, 2018 – CFL Partners, Inc. (“CFL”) a leader in providing expert strategic and financial advisory services and structuring merger & acquisition (“M&A”) transactions in the leisure and hospitality industry today announced that it has been retained by Sunset World Resorts & Vacation Experiences S. A. (“Sunset World”) as its Advisor and Transaction Agent, to provide various financial and strategic services. CFL’s engagement includes assisting Sunset World with securing equity and debt funding to implement the company’s growth initiatives while also exploring other financial and strategic alternatives including sales and marketing related partnerships, joint ventures, fee-based service agreements, or similar asset-light transactions currently being implemented in the vacation ownership industry.

Founded by its President and CEO, Orlando Arroyo, Sunset World Resorts has grown from its inception and development of one hotel in 1986, to six full-service/all-inclusive resorts located in Cancun’s famed hotel district and in the heart of the Riviera Maya including Sunset World’s flagship and eco-friendly Hacienda Tres Rios Resort which is an award winning model for economically sound, sustainable development. “We are constantly looking to expand our presence into new and exciting vacation destinations for our 50,000+ members and continue to explore value-added strategic partnerships to scale the business and further enhance the vacation experience”, says Mr. Arroyo. “We value CFL’s expertise and proven track record in the industry and look forward their guidance as we execute on these initiatives”.

Leading the charge in Sunset Resorts’ aggressive expansion plans with over 35 years of experience in real estate and hospitality development is Gabriel Robles-Velarde, the company’s Vice President Business Development New Projects. “We have become a dominant player in Mexico and feel the timing is right to leverage our core competencies and expand our product offerings into highly demanded resort locations in the Caribbean and U.S.”

About Sunset World Resorts and Vacation Experiences:
Sunset World is one of Mexico’s leading vacation ownership companies providing unparalleled quality resort and hotel accommodations and all-inclusive services to its members and guests. The company’s goal is to deliver these vacation experiences through the pride of vacation ownership that guarantees repetitive satisfaction, making each visit memorable. Founded in 1986 by Mr. Orlando Arroyo, the company has over 2,500 employees and 50,000 active members.

About CFL Partners, Inc.:
CFL Partners provides expert consulting, advisory, and merger & acquisition (“M&A”) services to private and publically held, mid-sized companies. Specializing in the Hospitality, Vacation Ownership and Resort industry, CFL Partners assists clients with leveraging their core assets and unlocking shareholder value through Strategic Partnerships/Alliances, Equity/Capital raises, Asset-light development opportunities and properly positioning companies for exploring other strategic alternatives or various liquidity options. With over 75 years of unmatched depth and industry-specific experience, CFL Partners and its Advisors are well prepared to help clients achieve their goals.

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